Trying to present a consistent theme across languages presents a great deal of difficulty: Language differences enhance the dilemma. This usually includes data from web stats tools and web analytics tools. Put another way: no retailer wants to see a poorly cropped and unflattering photo of their storefront posted by …

There are increasing opportunities to use schema markups, depending on your niche. There are numerous schema opportunities for news, recipes, and even fitness video. As time goes on, there will increasingly be more and more opportunities to use schema to enhance your website, tell Google more about your website and …

Do not put on your tinfoil hats on yet, because Ello and Peach aren't coming back. Get your important words and phrases in there. Social media websites along with social bookmarking should be considered as well. Its like looking for a place to find the best old rocking horses . Incidentally …

If the same content appears multiple times on your website, search engines must pick the best version of the content for the search results. That can go wrong. It is better to remove duplicate content from your website so that search engines can easily find the most relevant page on …

You can find valuable data using Google Search Console (formerly called Webmaster Tools). ?This free service from Google gives website owners a wealth of information about their own sites (especially with Google Analytics set up, too). You need to figure out your customer's path to purchase (the buyer's journey), before …